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Twitter for Florists

April 22, 2009
Twitter for Florists

Twitter for Florists

By now, I’m sure you’ve heard about Twitter enough to make you nuts. Should you, a local Florist, be using Twitter?  Can I promise you that Twitter will bring you more orders? If you do it right; you bet. But you’d better be ready to commit hours of Tweeting before you see any direct results. In this business, details are everything, so you must be prepared. This is not a “set-it-and-forget-it” deal, Twitter takes time and like most things of value, dedication. If you’re even decently web savvy and have time you can both dedicate and effectively manage, Twitter can be invaluable to your Flower Shop.

Resources for Florists considering Twitter

  1. Here’s a video (just under 10 minutes) posted by smallbiztrends.com about how to setup your Twitter account How and Why To Use Twitter For Small Businesses
  2. Interesting perspective on why you (a Small Businesses) should NOT spend your valuable time on Twitter, All Tweet and No Cattle
  3. It’s Important for Small Businesses to Remember: “Twitter will not suit every small business, but the most important thing is to put yourself in the shoes of your customer and think about what they want to talk to you about. Be interesting. Respond to them. Whether you’re Twittering personally or for a brand, the best way to get followers is to add value to their homepage.
    A barrier that businesses face with using platforms like Twitter is that the key staff are too busy making sure everything else gets done to take the time to post regularly and build their online presence. It’s important to realise that you get in what you put out – even if it’s the right fit for your business it takes time to get the full benefit from social media.” Read the full article here
  4. Ready? 27 Twitter Applications for Small Business Try not to get overwhelmed here… read the descriptions and only visit those you think would help YOUR shop. It is easy to get carried away with Twitter Applications
  5. A must read for those entering the Twitter world: HOW TO: Build a Community on Twitter

I will be tweeting any resources I think would be of interest to the Floral Industry, so if you’d like, you can follow me, I almost always follow back.

Did I miss any you think would be valuable to fellow Florists? Please comment below with info/links!

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